
Organización Soriana is a grocery and department store retail chain corporation headquartered in Monterrey, Nuevo León, Mexico. The company is 100% capitalized in Mexico and is publicly traded on the Mexican stock exchange the Bolsa Mexicana de Valores, since 1987 under the symbol: "Soriana".
Founded in 1968 by Spanish entrepreneurs and brothers, Francisco and Armando Martín Borque, in Torreón, Coahuila. The company currently operates under the brands Clubes City Club, Hipermart, Mercado Soriana, Soriana and Super City (store). Super City is the company's convenience store division brand. It operates supermarkets and department stores for consumer and wholesale markets.
Soriana competes primarily with H-E-B, Comercial Mexicana, Chedraui, S-Mart and Walmex. Soriana emphasizes the fact that they are Mexican-owned and operated. It is not uncommon to see advertising circulars from competitors Wal-Mart, Bodega Aurrerá, Superama, Chedraui, and/or H-E-B posted around the store with certain items highlighted, pointing out the fact that these items are cheaper at Soriana, a common practice in retail stores environments.
As of December 2006 it had 204 stores in 85 cities and 29 states in Mexico. It also had six distribution centers. In 2006, for reporting and administrative purposes, Soriana moved its headquarters from Torreón to Monterrey.
As of December 6, 2007 Organizacion Soriana acquires Supermercados Gigante for US$1.35 billion. In 2008, Soriana will replace the existing Gigante stores including its seven stores in U.S. (U.S. stores its sold on May to Chedraui)
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